How do you make a website of yours effective, successful and one that has a growing audience trend? There are lots of factors that impact your website efficiency greatly. Undoubtedly, it’s important for the website to look nice and function flawlessly. You can build yourself a fancy webpage but if the domain of it slows everything down – you’re in a bad position with your nice-looking page!
Domains are sold by domain name registrars, companies that sell domain names and maintain all of them in a way that they work fast and without issues all across the web.
Because domain plays such a big role in your website’s efficiency and functionality overall, it is vitally important to choose the domain name registrar wisely. There are hundreds of such companies, basically, they all sell the same service to those who want to have their own location on the internet.
Let’s look at the company that has been doing pretty well lately in the industry of selling domains – Namecheap. The company has some big and lots of minor distinctions from its counterparts, so let’s try to look at all of them and find out whether it matters that much.
Domain availability
A huge number of domains are available which makes it easy for you to choose the perfect option for your website’s purpose. Top-level domains are there for you as well. To clear up what is a top-level domain as simply as possible, a TLD (such as .com or .net) is the most valuable domain extension and one that always comes first in the hierarchy of domains. There are over a thousand top-level domains that you can pick at Namecheap.
The price of your domain
Depending on the domain name and extension you choose, prices can vary. At Namecheap, you can find a domain for as little as 2$ per year! Just type the preferred name of your website and the company’s search tool will show you all options available, it’ll also show you the lookalike names that you may find appealing. The company also has a domain auction. With help of an auction, you can look for used domains that are currently listed for sale, just place your bid for the domain you want to purchase and see if there’s someone who’s ready to pay more for that same name.
If you feel confused with all the searches you need to do, then try using Generator, a special tool that allows you to generate the name of your website. You enter keywords related to your brand, the price range that you’re ready to pay, and domain extensions (.com, .org, .io, etc). In just a moment you’ll get a list of possible names, plus you get a simple, but stylish logo right away!
Handshake domains
The company introduced a new feature of a peer-to-peer network using blockchain technology. Think of this innovation as a secure public registry that allows you to sustain your domain with more freedom thanks to the decentralized web. In addition to that, more domain extensions are available for you, such as .p, .api, .wave, .c, and many more!
However, you should pay attention to the fact that most browsers aren’t set up to navigate to HNS domains since the Handshake algorithm is at the forefront of building decentralized and open internet. Fortunately, you can set up your browser or device to work with these new domains by using NextDNS, HSD, or even VPN provider, although for the last one, you need to make sure that your service provider has this option on their list. There are also browser extensions that allow everyone to have access to Handshake. Google Chrome users have Bob Wallet and LinkFrame, while Firefox users can use an add-on called Resolvr.
Security measures
There is no such statement as “too secure” when we talk about websites in 2023. According to James Lyne, who’s a Head of Global Security Research, an average of 30 000 websites are hacked every day, which means that every 3 seconds someone’s web page is hacked.
These chilling numbers should give every website owner a reasonable thought that it’s worth paying more attention to one’s website security. Beyond the well-known SSL certificate, which is used all across the web and is not considered particularly new, there is also a whole list of various solutions from Namecheap that make your website a bad target for cybercriminals.
Domain Privacy
In order to register a domain, one must provide and maintain up-to-date contact information for the public database called Whois. The process is obligatory because domain registration and ownership regulation are crucial for the general security and moderation of the internet. Information from this database is accessible to anyone, including spammers and online fraudsters. Domain Privacy service conceals your personal data and replaces it with anonymous info.
SiteLock
The next layer of security lies in protecting the website itself against all kinds of security threats. SiteLock service scans and removes all threats, it is capable of patching vulnerabilities all by itself. Your customers will see a Trust Badge that indicates the complete safety of the web page.
Anti-Spam Protection
Just for the purpose of having intelligent email security, Namecheap created a specialized anti-spam filter called Jellyfish. This innovative service undertakes an important duty of identifying and blocking potentially dangerous emails to make sure that no hazard enters your inbox.
Conclusion
Started in 2000, Namecheap has gone a long way to be one of the leading domain name registrars on the market. The company not only follows the growing trends but often comes up with ideas that are about to become trends in the internet industry. Innovations that go along with affordable prices and reliable service, that’s what make Namecheap constantly on the hearing of digital society.